Your family’s privacy, by design.
Trust is a feature. Here’s plainly how DearBaby protects your child’s memories and keeps your family in control.
Last updated: July 2026
What we believe
A child’s earliest memories are deeply personal. DearBaby is built so that your family — and only your family — decides who sees them. Your vault is private by default, and nothing is ever shared publicly.
How sharing works
Sharing is invite-only. You choose who joins your family circle — a partner, grandparents, or trusted family — and you can change access at any time. There is no public feed, no followers, and no discovery by strangers.
What we don’t do
We don’t show ads against your family’s moments, and we don’t sell your personal data. DearBaby is not a social network, and your memories are never the product.
Where your memories live
Your photos, videos, and notes are kept in secure cloud storage so they’re safe even if a device is lost or replaced. Your memories travel with your account, not a single phone.
Your controls
You can manage your family circle, review your account, and delete your account and associated data at any time from within the app.
Data we need to run DearBaby
To provide the service, DearBaby stores your account details and the content you choose to save. We use this information to operate your vault, sync across your devices, and support your account — not to build advertising profiles.
Questions about your data?
We’re happy to help. Reach us any time at support@dearbaby.app or visit our support page.